The concept of Knowledge Management began in the 90s, when people across all disciplines, realised it’d be fantastic if best-practices and useful experiences by individuals could be instantly captured, so that colleagues could build upon them. This would both save everyone lots of time, and make them even more effective.

As sales teams become increasingly inhabited by lone, remote-workers, the focus traditionally sees transactional systems link them with everyone else. Examples include order processing, forecasting and crm systems. If these are the pieces of data telling you “what” is happening, then what is often left behind is the intelligence helping with “how” something should or is being done.

Research companies routinely and regularly document hard-nosed tangible, financial benefits of Sales Knowledge Management (SKM). They include gains in areas such as; increased close ratios, less rep turnover, faster new rep ramp-up, shorter response times, shorter sales cycles, reduced rep admin and research time.

They also lament the frustration felt by those that head up sales teams. Specifically in seeking competitive advantage from leveraging the power of the knowledge locked away inside each individual rep’s heads and laptops. If only it was easy to grab, share, and positively influence ideas and campaigns elsewhere…..

Well, this is precisely who we are. We’ve established a way of making it effortless for sales people to build on what every other person experiences. Whether it be any of the obvious examples, like ‘case studies’ of why every deal gets closed, competitor activity and counters, objection handling, product pitching or prospect role engagement, we have a proven track record in giving you access to all this intel, and genuinely seeing financial benefits as a result.