Most people we work with tend to be intimidated by the thought of talking to consultants. It's rare that people leading sales teams make a conscious decision to go out into the marketplace and actively seek out such help with their sales requirements. Fewer still think they'll get a justifiable quote and affordable project out of such discussions. A definitive return is notoriously difficult to attribute to any third-party help, so the reasons for engaging in such support must be compelling.

The projects we've run 'consultatively', come within two distinct camps. Both provide that often-elusive RoI, and both are easy to understand. They're also in areas where you wouldn't expect outsourced help would be available. We happily fill-in this space for our clients

Most sales teams will always have any of either new or existing products/services that they want to focus on selling to new or existing marketplaces. Projects we help succeed include ambitions around:

• wanting to have as quick a ramp-up as possible when selling a new product, without people forgetting to also sell other, older products, or stay feeling more comfortable selling only the older ones
• changing the behaviour or adapting the process of selling your present portfolio to your current customer base
• trying to penetrate a brand new market or sector with a recent product/service diversification
• getting people to sell things potentially new to them
• attacking arenas previously not sold into with an older or mature product

The smaller of the two areas in terms of revenue, yet with the power to pack a huge punch. The kind of scenarios here include where a particular Training initiative is successfully undertaken. Whether done by specialist trainers externally, or conducted in-house, the gripe can often be with difficulties in making such newly learned skills and knowledge stick. How can you make sure people are indeed trying to adapt to new demands on them, whilst also capturing the evolution and on-going victories of the new tools? This is where we help. Whatever your Training initiatives, we constantly both reinforce the required knowledge, and simultaneously make it effortless for you to capture how it is being applied, so everyone can effortlessly in turn build on each other's experience. And the absence of any burden from your charges' shoulders is also crucial to your success.

The simple bit. The smallest initiatives we've done brought positive results from outlays of less than £200. The largest, well, how long have you got? In general we provide huge impact from tiny easy-to-understand investment. If you have sales initiatives you want to see rocket, then why not ask for a free assessment of how we can help?